As the days grow longer, my news feed is full of bleating, bahh-ing and mooing as new arrivals on farms near and far renew the annual agricultural cycle. I see many beautiful cheeses on the horizon.
Cheesemakers: what are you cooking up these days? Do you have a new cheese on the way? Are you scaling up production this year? Reply to this e-mail and let me know what you are creating – I’d love to hear.
Cheese Road Trip
February was another busy month of travel and connection in the cheese world. I created a series of photos for a trio of California cheesemakers while at the 12th Annual Sonoma Valley Cheese Conference. Here are three favorites from the shoot.
Find links to image galleries and slideshows of the cheeses in this blog post recapping this informative and engaging conference that brings together some of my favorite people in the cheese world.
As luck would have it, two of the three cheeses were of the white, fresh and rindless variety. These cheeses are among the most challenging to capture.
It was great fun working with my friend and guest-monger, Emiliano Lee. He did a great job with the cheeses, especially those quenelles of Delice de la Vallee, a request of the cheesemaker and festival organizer, Sheana Davis.
If you are taking your own images and want to learn more about how to more effectively edit your fresh and white cheese images for maximum impact, check out this quick workflow tutorial.
If you want to go even deeper into better cheese photography, join me for the spring session of my 6 week online workshop Cheese Photography 101 for Makers, Mongers & Bloggers which begins April 6th.
Cheese Portrait Sessions – Your Cheese More Beautiful!
As we head into spring, we plant the seeds we’d like to harvest in the fall, literally and metaphorically. If building awareness and sales of your special cheese is on your to do list, perhaps it’s time to consider upgraded images of your products.
When selling a luxury item – particularly an edible one like cheese – eye-catching images are critical to attract customer attention and keep your product top of mind.
Over the next several months, I’ll be sharing ways my clients have effectively used their images to achieve their goals.
For now, as you plan your bountiful harvest for 2015, I thought it might be helpful to share some ways images can help.
10 Situations when Professional Photographs Speed your Success.
- When introducing a new cheese
- When expanding markets for an existing cheese
- When updating promotional materials
- When upgrading your website
- When promoting an award
- When launching an online store
- When pitching local & national press
- When creating sales materials
- When investing in print or online ad campaigns
- When composing signage for markets
Through my efficient workflow and years of experience creating gorgeous images of cheese, my rates are extremely competitive and accessible to most producers.
I offer installment payments quarterly or monthly to honor your cash flow and deliver top quality service and creativity.
If your 2015 goals include professional images that inspire those “gotta have it now” impulses, let’s discuss your sales and marketing objectives.
CLICK HERE to schedule your complementary 30 minute phone or Skype consultation.
Till Next Time – Keep it Cheesy!
Cheese Chick Productions | Cheese Photography 101
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Learn to take more beautiful photographs of your cheese
Cheese Photography 101 â€“ spring session begins April 6th!